Sneak Peek at Super Bowl Ads

Font Size By News 5 National Corespondent Teri Okita
.

M30o93H7pQ09L8X1t49cHY01Z5j4TT91fGfr Sneak Peek at Super Bowl Ads
Published: Sun, February 03, 2008 - 1:56 pm
The titans of advertising are getting their biggest screen test of the year this Sunday. A 30-second ad during the Super Bowl runs a whopping $2.7 Million.
And for that price, every ad hopes to score a touchdown with viewers.
Advertisers want eyeballs and with about 140 Million Americans watching, the Super Bowl is the holy grail.
Anheuser-Busch is the exclusive alcohol advertiser and has the most ads, seven, costing nearly $20 Million dollars. Ad experts say it's worth every penny for the big guns.
"They are as competitive as football teams," says advertising executive Jerry Della. "They really want to in the Super Bowl race."
Marketers know they've got a captive crowd at Super Bowl parties and tailgates, too.
Brent Melville with Extreme Touch Marketing says "there is actually going to be 6 units walking around the Super Bowl promoting a very high end product."
As always, expect cars, computers, snacks, and celebrities and lots of humor.
So forget those bathroom breaks and beer runs. Keep those eyeballs glued to the TV.



Recent Commented on News Reports

Conservative Champion Passes…

1 Total Comments
Conservative Champion Passes Away Long-time North Carolina Senator Jesse Helms, dead at age 86 more »

Unpaid Tickets Land People…

49 Total Comments
Unpaid Tickets Land People In Jail Mobile Police round people who have not paid tickets. more »

Buy A House, Get A Bride

9 Total Comments
Buy A House, Get A Bride A single mom in Florida who's selling her home on the internet hopes to find a husband at the same time. more »

YouTube Turning Over Logs

4 Total Comments
YouTube Turning Over Logs A judge has ordered YouTube to turn over information on who has been watching video clips on their website and when. more »

Sheriff’s Deputies Looking…

2 Total Comments
Sheriff’s Deputies Looking For Missing Woman Deidra Stewart has been missing since yesterday. more »

Day 1: Putting It In Park

6 Total Comments
Day 1: Putting It In Park How am I going to get to work without driving? One the first day of our series, I'm carpooling more »

Get Breaking News Sent to Your e-mail.


WKRG.com © 2008 Media General Communications Holdings, LLC. A Media General company.
Terms & Conditions • Contact Information • Employment • Internships • Open Ratings • Advertise With Us
FFC-EEO Report • Children's Programming • FCC Form 388 • Public File