By
The Associated Press
.
Published: Tue, September 02, 2008 - 9:15 am
Last Updated: Tue, September 02, 2008 - 8:40 pm
LOS ANGELES — Don LaFontaine, the man behind the chilling voice in various movie trailers and commercials, died Monday, his agent said. He was 68.LaFontaine died at Cedars-Sinai Medical Center in Los Angeles of complications from a collapsed lung, ETOnline reported. The official cause of death, however, was not immediately released.
LaFontaine's vocal talents have appeared in over 5,000 movie trailers and nearly 350,000 commercials. He is most famous for the introductory line, "In a world..."
LaFontaine most recently appeared in a Geico Insurance commercial where he was referred to as "that announcer guy."
He is survived by his wife, singer/actress Nita Whitaker, and three children Christine, Skye and Elyse.
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As an amateur impressionist and voiceover artist, I think to say that Don was a prolific voice “in the world” of movie trailers would be a gross understatement. He had such an authoritative tone and a mastery of inflection that would be hard to match. Since I heard about this today, I have been experimenting with an impression of him(I have said the words “in a world” hundreds of times), and although it’s certainly not worthy of the original, I hope that maybe I can use it to make more folks aware of who he was and maybe pay homage to him in some small way. Good work Don! You will be missed.