
by Associated Press
Published: Tue, December 23, 2008 - 6:37 am CST
Last Updated: Tue, December 23, 2008 - 6:41 am CST
NEW YORK (AP) - The rich are also feeling the squeeze of astruggling economy.
A data service called SpendingPulse says luxury sales during the
first week of December fell 34.5 percent compared to a year ago.
And they were down 23 percent in the five weeks ending Dec. 6.
A luxury consultant says it's the "reality of where people's
bank accounts and investment portfolios are."
But don't expect to see the rich bargain-hunting with you at
Wal-Mart. They may be spending less, but they still want the best.
Instead of buying six pairs of $700 shoes, they'll buy two.
Luxury brands are responding by cutting their inventory,
changing the assortment of products they offer, and tweaking their
ads. The diamond company De Beers has a new ad suggesting "Fewer,
better things."
(Copyright 2008 by The Associated Press. All Rights Reserved.)
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